Product pages
Every product gets its own page, with photos, a price, size and colour options, its stock level and customer reviews.
- Photos, price and sale price
- Size and colour options
- Star ratings and reviews
WordPress Shop Theme: Your online shop starts here.
Create your own online shop website similar to Shopify, BigCommerce or Squarespace.
Add your products, take payment at your own checkout, and keep every sale. The cart, shipping, tax and stock control are already built. Pay once, with no monthly fees.
4.6/5 on Trustpilot - Excellent
Shop Theme
$99one-time
No monthly feesUnlimited installationsOn websites you own.
- 6 months support & updates
- Free install & setup
- Video tutorials included
Buy Shop Theme 14-day money-back guarantee
Use cases
What you can build with the shop theme.
The shop theme comes with templates for every kind of shop.
Clothing shop
Outdoor wear, denim and everyday clothing, built around large product photos.
Shoes and footwear
Boots, trainers and everyday shoes.
Jewellery and accessories
Charms, rings, watches and accessories.
Bags and luggage
Handbags, leather goods and travel bags.
Home decor and furniture
Furniture, wall art and homeware.
Beauty and cosmetics
Skincare, make-up and fragrance.
Electronics
Laptops, audio, gadgets and smart home gear.
Sports and outdoor gear
Bikes, camping kit and training gear.
Baby and maternity
Nursery kit, baby clothes and maternity wear.
Books and comics
Bookshops and comic stores.
Pet supplies
Food, toys and gear for dogs and cats.
Grocery and speciality food
Produce boxes, deli counters and pantry goods.
3 templates
Shop features
Everything people expect from an online shop.
Turn a standard WordPress site into a full online shop, with product pages, a shopping cart, checkout, payment gateways and stock control all built in.
Cart and checkout
The theme has its own shopping cart and checkout, with shipping and tax worked out for the customer. There is no WooCommerce to install.
- Built-in shopping cart
- Guest or account checkout
- No WooCommerce required
Categories and product details
Unlimited categories, and every product has its own price, sale price, SKU, stock level and shipping weight.
Stock management
Set a quantity for each product or option. Stock goes down as orders come in, so you do not sell what you do not have.
Order emails
Customers get an order confirmation by email after every successful payment. The wording is yours to edit.
Shop owner features
Your own Shopify-style shop, where you manage every product and order.
You add the products, set the prices and process the orders from one admin area. It is your shop and your stock, and every sale is paid to you.
Add a product
- 1Product details
- 2Photos
- 3Price & stock
- 4Publish
Add each product with photos, a description, a price and sale price, an SKU, a stock level and a shipping weight. Sizes and colours can each have their own price and stock.
Shopper features
Shoppers find products quickly and buy with confidence.
What people see and use when they visit your online shop.
Search and filters
Keyword search with category, price, on-sale and rating filters, and results sorted by price.
- Keyword and category search
- Price and on-sale filters
- Minimum rating filter
Customer accounts
Customers sign in to see their orders, invoices and delivery tracking, or check out as a guest if they prefer.
Works on phones
Product pages, filters, the cart and the checkout all work on phones and tablets.
- Works on any screen size
- Touch-friendly photo galleries
- Cart and checkout on mobile
Admin features
One admin area runs your entire shop.
Products, orders, search filters and customer checks are all set from one dashboard, not a stack of shop plugins.
One dashboard
New products, members, comments and orders over 7, 30 or 90 days, a to-do list of orders waiting to be processed, and every other screen one click away.
- New products, members and orders at a glance
- Orders waiting to be processed
- Search, design and setup screens one click away
Order processing
See which orders are waiting, work through them from one list, and refund an order from the admin area.
- Orders waiting to be processed
- Refunds from the admin area
- Order emails sent for you
Product details
Every product has its own price, sale price, SKU, stock level and shipping weight.
Automatic emails
35 ready-written emails, including welcome, order confirmation and account created at checkout.
Review moderation
Every product review in one list, for you to approve or reply to.
There is more in the shop admin area.
Product page designer
Drag each section of the product page into the main column or the sidebar, switch optional sections off, and pick a photo gallery style. A live preview shows the page before you save.
Built in
No extra shop plugins to buy or configure.
These are the plugins most shop sites end up installing. With this WordPress shop theme they are already in place.
11 languages
Your shop in English or 10 other languages. Translate any label.
English
Buy now
TranslationBuy now
100+ payment gateways
100+ free gateway plugins for your shop, PayPal and Stripe included, each paying into your own account.
PayPalYour merchant account
StripeYour merchant account
Email and SMS verification
Members confirm their email or phone before their account opens.
Email confirmed
Phone confirmed
One-click demo import
Sample products, categories and a ready checkout, so you start from a stocked, working shop, not a blank site.
Unlimited installs
One licence covers every shop you own.
One licenceYour sites
Video tutorials
Step-by-step videos cover the full shop setup.
Design features
Make it look like your business.
The shop theme comes with 57 shop website templates for 19 kinds of store, from clothing to speciality food. Pick the one closest to yours, add your products, then change anything you like.
Browse the templatesElementor-ready templates
Restyle the shop theme’s product pages, headers and landing pages in the free Elementor page builder.
150+ store blocks
Product grids, promo banners, category rows and sale countdowns to drag into place.
Site generator
Connect your own AI account, describe your shop, and the generator lays out the pages.
Earning features
Get paid for every order.
Customers pay at your own checkout, straight into your own payment account. You set the prices, discounts and shipping charges, and we take 0% of your sales.
Product sales
Sell your own products through the built-in cart, each with a price and an optional sale price.
Your own checkout
Take payment through PayPal, Stripe or any of 100+ payment gateways, into your own merchant account.
Discount codes
Run offers with percentage or fixed-amount discount codes, with usage limits and expiry dates.
Shipping charges
Charge for delivery by flat rate, by weight or by country, with free shipping over an order value.
Illustrative fees. You set your own rates.
One price. No monthly fees.
The WordPress shop theme is a one-time purchase. Host it yourself, with no per-product charges and no commission to us.
Shop Theme
$99one-time payment
- 6 months of support and updates
- Free install and setup, plus video tutorials
- Unlimited installs on shops you own
- 14-day money-back guarantee
After 6 months, extending updates and support is optional at $49 per 6 months. Your site keeps running either way.
All-access membership
From$399
Every PremiumPress product in one membership, the Shop Theme included.
See membershipsShop Theme vs the alternatives
| Feature | Shop Theme | Shopify | WooCommerce + a shop theme | SureCart |
|---|---|---|---|---|
| Price in year one | $99 one-time | $29 to $299 a month | Free, plus a $59 to $69 theme | Free plan, or paid plans |
| Transaction fees | 0% | Up to 2%, plus the processor | Processor only | 1.9% on the free plan |
| Sites per licence | Unlimited, on sites you own | 1 store | 1 site | By plan |
| Cart and checkout built in | Yes | Yes | Through WooCommerce | Yes, hosted |
| Extra plugins required | None | Apps | WooCommerce and a payments plugin | None, any theme |
| Monthly fees | None | Required | None | None on the free plan |
| You own the platform | Yes | No, hosted | Yes | Partly, cloud engine |
Prices and features checked on 10 September 2026 against each vendor’s own page. WooCommerce + a shop theme: Flatsome ($59) and WoodMart ($69) on a ThemeForest Regular licence, which need WooCommerce plus a payments extension before they can sell. SureCart is a standalone plugin with a 1.9% platform fee on its free plan.
Step-by-step guide
How to build an online store website with WordPress.
Six steps and your online store is open for business. It all runs on WordPress, with no monthly fees and no coding required.
- 1
Set up the Shop Theme
Add it to your WordPress site under Appearance, Themes and activate it. The cart and checkout are inside, so there is no WooCommerce to install.
- 2
Activate updates and support
Activate with your licence key. The same key works across all the shops you own.
- 3
Import the demo store
One click imports sample products, categories and a ready checkout, so you start from a stocked shop.
- 4
Add your products
Add your products with photos, descriptions, prices and stock levels.
- 5
Set up the cart and checkout
Configure the shopping cart, shipping options and payment gateway so customers can buy.
- 6
Customise the design
Style your storefront with the 150+ Elementor store blocks for headers, product grids and banners, then open your shop.
Free guide
The Online Shop Playbook
How to plan, build and grow your own online shop, and keep customers coming back. 34 pages, from choosing a niche to your first 90 days.
Free. We email you a link to read it online or download the PDF. Privacy
What customers say about the WordPress Shop Theme
“Contacted the support three times for some issues. They answered right away and their answer was clear and worked out both time. I will buy again.”
SPStefen Paul
“Awesome templates. alot of features and very easy to use”
Brad Merchel“Shopperpress is by far the outstanding shopping cart theme. Nothing comes close to it. It is easy to install, but the best part it is the number of features it comes with. You can quickly build a shopping site and be online and selling in no time. Whether you're a novice or an expert you can build your own shop.”
Warren Bell“The best shopping cart software ever.”
Donald Crawford“100% love them!!!”
reginald willis“Shopperpress makes creating an online shop at ease and a time saver.”
Andy Immotna65,000+
site owners have built with PremiumPress
WordPress shop theme FAQ.
What people ask us most before they buy the shop theme.
How do I build an online store website with WordPress?
Install the WordPress Shop Theme, import the demo store and add your products with prices, photos and stock levels. The cart, checkout, tax and shipping are already part of the theme. There’s no WooCommerce setup and no coding.
Can I build a site like a professional online store?
Yes. You get a full storefront with product pages, categories, search and filters. Behind it sits a real checkout with discount codes, order emails and stock control. These are the same building blocks the big stores run on, managed from one admin area.
Can I sell physical products with a shopping cart?
Yes. The shopping cart, checkout, tax, shipping, stock control and 100+ payment gateways are built into the theme, so no WooCommerce or extra ecommerce plugins are needed. The cart handles physical goods with weight-based and regional shipping, live stock tracking and tax rules per country or per product. It sells digital downloads too if you carry both.
Does the online store theme work with Elementor?
Yes. Storefront pages are editable in the free Elementor plugin. There are 150+ store blocks, like product grids, promo banners and category rows, that you drag into place to build your shop pages.
Will my site look like the online store demo out of the box?
Yes. The one-click import recreates the demo store on your domain, complete with sample products and categories. You start from a stocked, working shop and swap in your own catalogue.
Do I need coding skills to run an online store?
No. Orders, refunds, stock, shipping rules and design changes are all handled in the admin area or the free Elementor editor. Step-by-step video tutorials cover the whole store setup.
Will my online store work on mobile phones?
Yes. Product pages, the cart and the entire checkout adapt to any screen size. Most store traffic now comes from phones, and customers can browse and buy right there.
Can I launch more than one online store with a single licence?
Yes. A User License covers unlimited stores on sites you own, so you can run separate shops for different niches on one licence. If you build stores for clients, the Developer License covers commercial work.
Can I move my existing online store to PremiumPress?
Yes. Export your products from Shopify, WooCommerce, Etsy, eBay or Amazon and upload the file in Settings › Import / Export. The layout is recognised automatically, so titles, descriptions, prices, images and stock come across in one go. Any other store can be imported from a CSV file, and re-uploading the same file updates the products rather than duplicating them.
Is there a free or nulled version of the WordPress Shop Theme?
No. An online store is the worst place to risk a nulled theme, since tampered copies often hide malware that targets checkouts and customer data. The genuine Shop Theme is a one-time purchase with 6 months of updates and support and a 14-day money-back guarantee.
What’s the refund policy on the WordPress Shop Theme?
Every purchase has a 14-day money-back guarantee. Set up the demo store, add test products and run a test order. If the Shop Theme isn’t right for your store, contact us within 14 days for a full refund.
How often is the online store theme updated?
The Shop Theme is updated regularly for WordPress compatibility, with the cart and checkout maintained alongside it. Your purchase includes 6 months of updates and support, and you can extend that at $49 per 6 months if you want to.
Are there any hidden costs to run an online store?
No. The cart, checkout, tax, shipping and stock tools are all included, and we take no cut of your sales. You keep everything minus your payment gateway’s standard processing fee. The only optional extra is extending updates and support after the first 6 months, at $49 per 6 months.
Launch your online shop today.
WordPress shop theme · one-time $99 · unlimited installs · 14-day money-back guarantee
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