Real Estate Website Examples From Agents, Portals and Builders (2026)

Every property website has a search box, a grid of photos and a price on each card. Past that, they run very different businesses. An agent's site exists to win the next instruction. A portal charges the agents. A letting site charges landlords. A housebuilder just wants you in the show home by Saturday.

Here are seven real estate websites that are live right now, each a different kind of property business. There's an agent's personal site in Austin, an agency with 23 offices in Sussex, a regional portal run by solicitors in Aberdeen, a rentals-only site, a commercial property portal, a national housebuilder and a for-sale-by-owner site. We opened and checked every one on 3 October 2026.

Zillow, Rightmove and the other giants aren't here. Most block automated browsers, and a small site can't copy them anyway.

At a glance

Kumara Wilcoxon

Kumara Wilcoxon sells luxury homes in Austin, Texas, with Sotheby's International Realty. Her homepage says she has more than 20 years in the business and has sold over $2.5 billion in homes. Her own listings come first, several of them marked Price Upon Request.

The Home Search page is an IDX search, meaning it pulls live listings from the local MLS. Each card shows an MLS number. The default view showed 91 active homes, newest first. You filter by price, property type, beds and baths, switch between list and map, and can draw your own area on the map. Press Save search and a sign-up box appears, so every saved search is a new lead.

She makes her money from commission on the homes she sells. The site doesn't publish a rate. Home Valuation sits in the main menu, which tells you which visitor she wants most, the owner thinking about selling.

Mansell McTaggart

Mansell McTaggart sells and lets homes from 23 offices across Sussex and into Surrey. It's still independent. Its history page explains that two local agents bought the business in 1989, and from 2003 branch managers were offered the chance to buy in. Most branches are run by their own director.

The search had 1,085 properties on the day. You can search by area, or pick Rail Search, choose a station and set a radius from 1 to 50 miles. The other filters are price, bedrooms, branch and a type list of more than 30 entries, from barn conversions to house boats and pubs.

A listing page opens with the guide price and tenure, with floorplans and video in tabs. Further down comes a list of the five nearest stations with distances, the branch phone number and an enquiry form.

The agency doesn't print its fee. Its own guide to agent fees says sellers usually pay 1% to 3.5% of the sale price after the sale, and that agents pay a "substantial membership fee" to the big portals to get listings shown.

ASPC

ASPC is the Aberdeen Solicitors Property Centre. Its member firms are solicitors who also act as estate agents, and ASPC puts the homes they market across the North East on one site. It says it was the first in the UK and has run for over 50 years.

A regional portal can beat a national one on filters. Next to price, bedrooms and type, the advanced search covers garage, garden, green energy, EV charge point, granny flat, a ground-floor bedroom and bathroom, and floor area. Rentals add an HMO licence and pets. The search returned 3,693 homes to buy. Most homes are listed as "Price over" a figure, and one filter shows fixed-price homes only. There's a Home report download, Street View, floor plans, a mortgage calculator and a calculator for LBTT, the Scottish version of stamp duty.

The business model is unusual. ASPC says it doesn't exist to make a profit for shareholders, and all revenue from insertion fees paid by member firms goes back into the Centre. It doesn't publish the fee. Housebuilders can buy advertising, price on request. Its own figures for September were 482 homes sold by member firms and 1,226,239 visits.

OpenRent

OpenRent only does rentals, and the homes on it are let by private landlords rather than agents. Its homepage claims 9.0 million tenants and landlords. A search for Bristol found 347 homes, and several cards had been updated within the last few hours.

The search lets you set a distance in kilometres or as travel time in minutes. More Filters adds bathrooms, furnishing, rooms or whole homes, and ticks for students, families, pets, bills included, parking, a video tour and a move-in date. A listing page answers what a tenant asks before viewing. The flat we opened gave the rent per month and per week, the deposit, the council tax band with the yearly amount, the minimum tenancy and an EPC rating. Further down was the landlord, marked verified, with a 100% response rate.

The pricing page is a good model for anyone building a portal. Advertising on OpenRent is free. Pushing the ad to Rightmove, Zoopla and other sites costs £29. A package with contracts, online signing, deposit registration and the first rent collection was £58, shown against £108. Extras follow, from £30 referencing to £299 a year of rent guarantee insurance. Tenants pay no admin fees.

NovaLoca

NovaLoca lists offices, industrial units, shops and land across the UK, and has done since 2007. A search around Manchester returned 2,292 properties. Sorted by date added, the newest had been updated on 2 October.

Commercial search starts from size. You set a range in square feet or square metres, then a radius of up to 100 miles, a property type and sale or rent. The office listing we opened, 2,439 sq ft in central Manchester, had an accommodation table in both units, a brochure to download, Street View and two named agents with phone numbers.

Agents pay. One listing costs £75 plus VAT for six months or £130 plus VAT for a year, and the site suggests a subscription from about six properties. In some areas a council or other body sponsors free basic listings, which show no logo or phone number. NovaLoca says over 40,000 occupiers have registered what they need. Sponsors can put a banner in the emails those people get, from £1,000 plus VAT.

Barratt Homes

Barratt Homes builds across England, Scotland and Wales, and its site sells only homes it has built. The area search is location-only. Type a town or postcode, switch between list and map, and you get development cards with a price range and bedroom range, plus "Coming soon" labels on sites not yet selling.

The development page carries the selling. The Skylarks in Halifax had 2, 3 and 4 bedroom homes from £211,200 to £520,000. Its Available Homes list shows every plot with the house type, bedrooms, a "from" price and the deal on that plot, and you can filter the list by scheme. The Home of the Week was a four-bedroom Nightjar from £435,000 with a deal worth up to £31,900, made up of a deposit contribution, free flooring and an upgraded kitchen.

The money comes from selling the houses. On the page, that looks like incentives. Part exchange, where Barratt buys your current home, is pitched near the top as "we could be your guaranteed buyer".

FSBO.com

FSBO.com is for American owners who want to sell without an agent. Its search covers location, price bands, beds, baths and property type, set out over a map, and many cards carry a Verified badge. Austin had 31 owner listings with a median asking price of $359,000.

Next to Message Seller and a printable flyer there's a Start an Offer button. The page also shows two outside estimates, a Zillow Zestimate and a Realtor.com estimate, marked as third-party figures. On the Austin house we opened, the asking price was well above both, which a buyer would want to know.

The seller pays, and the packages page lists the prices. A 30-day listing is free. Plus costs $99 once for six months, more photos and a feed to Redfin. The MLS plan costs $399 once and adds a six-month MLS listing that reaches Zillow, Realtor.com and Homes.com, plus featured placement. Above that, a local partner agent can take the listing on, with no commission due if the owner finds the buyer.

Build your own

The seven sites share most of their parts. Nearly all of them put location first, then price and bedrooms or size. The good ones add a filter the national sites don't have, such as a railway station, travel time, a granny flat or square metres. Every listing page opens with price, size and how to make contact, and the better ones add the papers a buyer needs, like floor plans, a home report or a brochure. Each asks for your email somewhere, through a saved search, alert, valuation, brochure or account.

What changes is who pays. Agents and builders earn when a home sells. The portals charge whoever lists.

That decides how you'd build one on WordPress.

If you're a US agent who wants MLS listings like Kumara Wilcoxon's, you need an IDX plugin and the paid feed behind it. Optima Express has over 10,000 active installs on WordPress.org and was updated on 23 September 2026. Its FAQ says it won't work until you register a paid account, and only active members of a supported MLS can get live listings. IMPress for IDX Broker, with over 7,000 installs, reads the MLS feed from a paid IDX Broker account. Realtyna's WPL plugin pulls listings in real time through its MLS On The Fly service. We compared real estate themes and their IDX options in our WordPress real estate themes roundup.

A portal like ASPC, OpenRent or NovaLoca is a different job. There's no MLS feed. Agents, landlords or owners create their own listings, and usually pay you to list. That needs member accounts, a listing form, paid plans and a search built around your niche.

Our Real Estate Theme is that second kind. We checked this against the released 12.0.68 build. At sign-up a member picks "Buying or renting", "Selling or letting" or "I am an agent", and each gets its own member area. Agents get a public agency page with a logo and every property they list. You can charge with paid listing plans or memberships and sell banner space, including slots between search results.

The search filters on any property taxonomy, so status, tenure, build stage, bedrooms and furnishing all work as filters. It also searches by postcode within a radius, by floor area for commercial space, and by rent per week or per month. Seekers can save a search, send an enquiry and request a viewing. Owners see a chart of views on each listing. You can import a CSV or XML file, and save a feed URL so the import re-runs on a schedule. There are 30 homepage designs across ten niches, from student lets to commercial and land.

It won't do everything the sites above do. There's no IDX or MLS connection, so it suits portals where people add their own stock, not a US agent's MLS search. Saved searches don't send email alerts yet. There's no mortgage or stamp duty calculator, no CRM and no pay-per-lead option. A plan can highlight a listing in search, but a featured spot is set by the admin. Stripe and other gateways are separate plugins. The licence is $99 once for every site you own, with six months of updates and then $49 per six months.

Final thoughts

For a single agent's site, study Kumara Wilcoxon for the lead capture and Mansell McTaggart for the listing pages. Both put contact and valuation one click away, and Mansell's station search is a cheap idea any local agent could borrow.

If you want to run a portal, look at OpenRent's pricing page before anything else. Free ads bring in the stock, and the money comes from what landlords buy next. ASPC shows how a portal can win a region with filters and tools the national sites ignore. NovaLoca is the one to copy for commercial space, with a price per listing and size as the first filter.

FSBO.com is the model if your customers are owners, not agents. Barratt's plot list, with a price and a deal on every home, would suit any site selling new-build flats.

FAQ

Sources

• Kumara Wilcoxon home search and homepage.
• Mansell McTaggart history and guide to UK estate agent fees.
• About ASPC and Why list with ASPC.
• OpenRent pricing and Bristol rental search.
• NovaLoca advertising and listing prices.
• Barratt Homes, The Skylarks development page.
• FSBO.com listing packages.
• WordPress.org: Optima Express IDX, IMPress for IDX Broker and Realtyna Organic IDX plugin + WPL, with installs and update dates from the WordPress.org plugins API.
• PremiumPress Real Estate Theme. Features are described from the released 12.0.68 build.

Checked on 3 October 2026.