The Cashback Site Playbook
How to plan, build and grow a cashback website that pays members back, and pays you too.
- Choosing a niche that pays, and the affiliate programmes behind it
- Your margin, the member's share, and how the money moves
- Stores and rates, tracking, and paying members
- The first thirty stores and the first hundred members
- Pending times, declined cashback, fraud and privacy
- Better rates, a launch checklist and a 90-day plan
35 pages
Nine parts, from the first idea to the first 90 days.
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Turn the pages in your browser, on any device.
Or download the PDF
Keep it, print it, share it with a partner.
Inside the book
Nine parts, in the order you'll need them
From the first idea to the first 90 days, with worked examples, charts and checklists on almost every page.
- pages
- 35
- pages
- parts
- 9
- parts
- charts
- 14
- charts
Part 1The idea
A niche that pays, the affiliate programmes, demand checks, and a scorecard.
Starts on page 4
Part 2Plan the money
Your margin, the member's share, and how the money moves.
Starts on page 11
Part 3Name, domain and hosting
Naming, domains, GoDaddy Auctions, hosting and setting up the business.
Starts on page 14
Part 4Build the site
Design, stores and rates, tracking, and payouts.
Starts on page 21
Part 5The first stores and members
Thirty stores, a hundred members, and a 30-day plan.
Starts on page 25
Part 6Trust
Pending times, declined cashback, fraud and privacy.
Starts on page 27
Part 7Get found
Store pages, deal content, and your email list.
Starts on page 28
Part 8Grow the revenue
The numbers that matter, and better rates.
Starts on page 30
Part 9Launch
The checklist, the first 90 days, and the mistakes to avoid.
Starts on page 32
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