User Registration when creating listing

Is it possible for users to register as they are creating their listing like on V8?

I have launched a new business directory and during the test period people were registering and not creating their listing. I think the process needs to be quick and simple to capture the customer straight away rather than them filling out multiple forms.

Can registration be added back to the add listing page like it was in the old version as it worked alot better?

Thanks
D