Follow or nofollow links

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Follow or nofollow links

July 7, 2013
Harry Harry
  • Harry
    Harry
    Senior Member 135 points

    Can anyone inform me what the latest on follow or nofollow links is and which should be used in the current Penguin/Panda/Polar Bear or any animal beginning with a P Google algorithm change?

    Have noticed some of my established ranked pages suffering.

    All advice appreciated.

    July 7, 2013 at 10:51 am
  • Henk
    Henk
    Senior Member 279 points

    – Do-follow passes on “page-rank” …
    – No-follow doesn’t …
    – But the importance of page-rank as ranking factor has diminished a lot since the early days making do-follows less important.
    – Google counts Do-follow AND No-follow as links.
    – What IS important is building “relevant” links from AND to relevant authority sites.
    – And off course Social-links and “traffic via those links” has become paramount!

    July 10, 2013 at 9:09 am
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